One of the challenges to deploying 3D at scale lies in the discrepancies of digitized materials. Whilst the tools revolutionize the way designers approach product, how will we ever use 3D at scale if we cannot accurately represent materials virtually?
This Spotlight invites brands, mills and tech providers to explore and discuss what work is needed to achieve true to life digital materials, and what role each will need to play to get there.
Sr. Technical Designer, 3D Global Development Standards, Nike
CEO & Co-Founder, Browzwear
Founder & CEO, swatchbook
3D Engineering and Technical Ecosystem Manager, Optitex
2D/3D CAD PD | Physical vs Virtual Material | Teacher & PhD Researcher Amsterdam University of Applied Sciences | FR&T |, AMFI
Chief Commercial Officer & Managing Partner, Vizoo GmbH
Senior 3D Artist + Materials Manager, Target
Head of Content, 3D & Immersive, Adobe
3D Fashion Expert / Co-Founder, Studio Lupas
CEO, Vizoo GmbH
Senior Technical Designer - 3D , Hanes Brands
Technology Manager & Senior Research Scientist, SEDDI
VP, Business Development, CLO Virtual Fashion
Snr Manager Digital Product Creation / Technical Design, Old Navy
Chief Business Development Officer, swatchbook
R&D Lead, Digital Product Creation, Ralph Lauren
Head of Global Product Digital Operations , New Balance
Day 1
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